French Connection

The brief

We recently helped French Connection kick off their 50th anniversary celebrations. The event was their biggest brand event to date and featured some special guests, hosted at Phonica Records, Soho.

The work

The event featured iconic imagery and showcased garments from the last 5 decades, all displayed above statement gold podiums.

Guests could walk through and be taken on French Connection’s momentous journey through the iconic advertising campaigns to their most recognisable ‘fcuk’ pieces.