To help enhance and elevate the profile of American football within London and tie into the ‘NFL’s 2018 London’ series of games, KGK Genix was asked to create a fan zone within NikeTown.
NikeTown was transformed with player and sportswear imagery into an awesome fan celebration. We created impact through a series of hanging banners and graphics emblazoned with team emblems.
Artwork / Print Production / Project Management / Installation